Monthly Archive: April 2012

Apr 11

Avoiding Me Too Site Syndrome

Categories:

Digital Marketing, Guest Pros, Innovation

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Jari Rouas - Digital Marketer and Brand Manager. Expertise influencing consumers and healthcare professionals through award-winning digital programs to drive trial, awareness and retention with a strong emphasis on measurability.

Introduction Jari M. Rouas is a NY based Digital Marketing Consultant who has more than 20 years of professional experience leading brand site development and social media endeavors for organizations such as GlaxoSmithKline and MRA Services as well as start-up and mid-sized companies. In this essay, Jari provides great insights and tools that will help …

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Apr 09

Social Media – A Personal Relationship with the World

Categories:

Guest Pros, Pittsburgh, Social Media

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Sandy Adams - Manager of Social Media Marketing

Introduction Sandy Adam, Manager of Social Media Marketing for ANSYS, Inc. (an engineering simulation software company in Canonsburg, PA) provides her surprising insights on how to advance one’s social media presence once you’re no longer a beginner. As a bonus, Sandy also makes a recommendation on a good social media book to add to our …

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