Glen Green

Author's details

Name: Glen Green
Date registered: March 11, 2012

Biography

Glen Green has more than 21 years of production and design management experience in multimedia, application development and information systems. Currently, Glen is a Digital Marketing and Information Technology Principal overseeing product design and development of a Digital Marketing Platform and a Digital Marketing Shared Services team. He is a strategy and user experience expert who’s recent career activities have included: leading creative, branding, information design, interactive design, project management and strategic vision for front-end Web/e-business, Intranets, Extranets and Web delivered applications. Glen specializes in providing executive-level leadership demonstrating the value of design driven by form and function, art and science.

Latest posts

  1. Interview with Bart Christner – Author of DIGITAL MEDIA: A VISUAL ENCYCLOPEDIA — July 17, 2013
  2. Penguin 2: The Revenge! — June 26, 2013
  3. The Most Common Mistake — April 4, 2013
  4. Social Media at its Most Basic — March 22, 2013
  5. Avoiding Me Too Site Syndrome — April 11, 2012

Author's posts listings

Jul 17

Interview with Bart Christner – Author of DIGITAL MEDIA: A VISUAL ENCYCLOPEDIA

Categories:

Design, Guest Pros

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Bart James Christner's Signature from Digital Media: A Visual Encyclopedia: D5liver (Photo by Glen Green)

Introductions to Author Bart Christner I’m pleased to share an interview with Barton Christner, author of DIGITAL MEDIA: A VISUAL ENCYCLOPEDIA: D5LIVER.  Bart is equal parts science geek and artist, and he brings these two sensibilities together in his work, insights and now his book, the first in a series. Q: Bart, tell us a little …

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Jun 26

Penguin 2: The Revenge!

Categories:

Digital Marketing, Glen Green on the Web, Pittsburgh

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Pittsburgh Pennsylvania's "The Brew Room" logo

What do a Penguin and Artificial Intelligence have in common? They’ll both affect your SEO if Google has anything to say about it. Get the full story on Pittsburgh’s ‘The Brew Works‘ website where I was recently invited to contribute an essay: Penguins, Artificial Intelligence and King Content

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Apr 04

The Most Common Mistake

Categories:

Digital Marketing, Social Media

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Don't expect a larger turnout at your party if you don't send invite people in advance. Paris cafe, empty tables. Photography by Glen Green

I have associates, colleagues and friends who are producers and publishers of media ranging from books to music to photographs and movies. These creators have worked hard to make something interesting and worthwhile. More often than not, these inventors are composing their works on their own dime and they don’t have deep pockets. And yet, …

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Mar 22

Social Media at its Most Basic

Categories:

Digital Marketing, Guest Pros, Quote, Social Media

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Previous site contribute, Ashish Jajoo has written another worthwhile essay that pulls back the curtain on Digital Marketing and Social Media specifically. At its most basic, from a marketing standpoint, Social Media offers us the insight we always wanted into our consumers’ minds, behaviors and thoughts – the challenge is harnessing it, understanding it and …

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Apr 11

Avoiding Me Too Site Syndrome

Categories:

Digital Marketing, Guest Pros, Innovation

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Jari Rouas - Digital Marketer and Brand Manager. Expertise influencing consumers and healthcare professionals through award-winning digital programs to drive trial, awareness and retention with a strong emphasis on measurability.

Introduction Jari M. Rouas is a NY based Digital Marketing Consultant who has more than 20 years of professional experience leading brand site development and social media endeavors for organizations such as GlaxoSmithKline and MRA Services as well as start-up and mid-sized companies. In this essay, Jari provides great insights and tools that will help …

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2 comments

Apr 09

Social Media – A Personal Relationship with the World

Categories:

Guest Pros, Pittsburgh, Social Media

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Sandy Adams - Manager of Social Media Marketing

Introduction Sandy Adam, Manager of Social Media Marketing for ANSYS, Inc. (an engineering simulation software company in Canonsburg, PA) provides her surprising insights on how to advance one’s social media presence once you’re no longer a beginner. As a bonus, Sandy also makes a recommendation on a good social media book to add to our …

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Mar 30

Consumer Attention Transforming Communications Organization – Marketing Challenges of Many2Many Communications

Categories:

Digital Marketing, Guest Pros, Innovation, Pittsburgh, Social Media

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Ashish Jajoo

Introduction The author, Ashish Jajoo, is a leader in Pittsburgh’s Digital Marketing and IT services. Ashish has been kind enough to grant me permission to publish his essay on Marketing Challenges in  the social media world of Many-to-Many communications. Ashish argues for the ever increasing importance of a holistic consumer experience as the consumer’s voice …

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1 comment

Mar 14

Social Media – It’s Relationship, Stupid!

Categories:

Guest Pros, Social Media

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Relationship

I’m re-posting this with permission from Robert M. Caruso. Although I’ve never met Robert face to face, I’ve gotten to know him through social media: Twitter and Facebook which just goes to prove the points he makes in this essay. I’m still surprised by how many professionals have yet to understand the merits and strengths …

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Mar 11

A New Day Dawns

Categories:

Glen Green on the Web

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Bright Sun Photo by Glen Green

Welcome to the new home of GlenGreenPro.com! After a great deal of planning and wrangling, I’m finally rolling out the first site in my web presence makeovers – so I’m quite excited. In this case, I’ve finally transferred this Pro site from a WordPress hosted environment to a self-hosted installation where I’ll have a great …

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Jun 20

Ritz Camera Loses Their Touch

Categories:

Customer Experience, Pittsburgh

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Ritz Camera Store

I’ve started evaluating getting a new pocket sized point and shoot for the occasions when I don’t feel liking toting the brick that is my DSLR. I stopped into a local Ritz Camera store and scanned the counters for signs of cameras. Seeing nothing, I asked the clerk, “Do you – uh – sell cameras?” …

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